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Botswana Trade January 2011

In this Issue:

last lions

BTO Partners with National Geographic Entertainment to Promote New Feature Film, The Last Lions

Botswana Tourism is pleased to announce our partnership with National Geographic Entertainment for its new feature film, The Last Lions. Filmed entirely in the Okavango Delta by renowned wildlife filmmakers, Beverly and Dereck Joubert, The Last Lions is a powerfully emotional film about an ostracized lioness and her three cubs who must overcome all manner of obstacles to survive in the Okavango Delta. The film opens in select theaters beginning February 18.

Botswana Tourism is sponsoring an integrated, highly engaging 60-day consumer campaign that leverages new media/relevant platforms such as digital, social media, gaming, and mobile, as well as events, PR, print, consumer promotion, and cause marketing. The consumer sweepstakes prize is a luxury safari trip for two to Botswana, valued in excess of $20,000.

We will follow up shortly with ideas and suggestions on how you can be a part of, and benefit from, this exciting promotion. In the meantime check out Botswana Tourism’s Facebook fan page, Twitter and YouTube pages for exclusive pictures, prizes and videos from The Last Lions.

Learn more about The Last Lions film and see the trailer here 

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Lions Joubert
©Photo courtesy of Beverly Joubert

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guest blog

Call for Guest Bloggers BTO-USA’s New Blog

Botswana Tourism has recently launched a blog at http://www.botswanatourism.us/african-safari-and-travel-blog/. In our blog posts we share news updates, links to articles, pictures and exclusive content surrounding everything Botswana Tourism.  But we want to hear from you, too! If you would like to be a guest blogger, email us your idea for a post and corresponding content to info@botswanatourism.us. Happy Blogging!

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a Doing Well By Doing Good

Tuli Safari Lodge Supports the Children in the Wilderness Program
Tuli Safari Lodge, located in the far-eastern tip of Botswana in the ruggedly scenic Limpopo Valley region where Botswana, South Africa and Zimbabwe meet, is an active supporter of the Children in the Wilderness (CITW) program.

In mid-December Tuli Safari Lodge hosted sixteen children from two local villages and provided them with an insight into conservation, tourism and careers available in the tourism industry. Great educational fun was had by all participants and the lodge staff! Children in the Wilderness is an environmental and life skills educational program that focuses on the next generation of rural decision-makers and aims to bridge the divide that exists between communities and wildlife. To learn more about the Children in the Wilderness Program and how you can get involved visit http://www.childreninthewilderness.com/ or contact info@tulilodge.com.

Tuli Lodge

For more information on Tuli Safari Lodge, visit: www.tulilodge.com 

&Beyond Botswana Explorer Expedition Team Teaches an Important Conservation Lesson

Towards the end of 2010, over a 21-day period, the &Beyond Botswana Explorer Expedition team hosted 252 children from in and around Kasane to expose them to positive and informative conservation lessons. The children and expedition team spent time exploring Chobe National Park on game drives and boat cruises, to witness first-hand animals the children had been learning about at school. After a snack, each child received a Conservation Lesson handbook as a memento of their time out in the bush. “Well done!” to the Botswana Expeditions team for helping to spread the word about conservation, recycling and responsible tourism! To learn more about &Beyond Botswana visit http://www.andbeyondafrica.com/african_safari/botswana

&Beyond

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Travel Specials

Tempting New Green Season Travel Specials

Tuli Safari Lodge Loves Birders!
Tuli is recognized as an important bird area by Birdlife International and the “green season” is a fantastic time for birding. Tuli Safari Lodge has much to offer the avid birder. Guests can make use of the lodge’s four hides situated at key locations in the reserve, as well as enjoying two guided safari activities (bush walks as well as game drives) per day. Birding within the lodge’s extensive grounds is excellent, with a short walking trail encompassing varied habitats. To create a customized “birders delight” itinerary for your avid birder clients, contact info@tulilodge.com

Orient- Express’ Unique “Kitchen Safari” Travel Offer April 2-5!
Do your clients want to learn more about cooking in the wilderness? Then this is the safari for them! Orient-Express’s Khwai River Lodge is offering a one-time-only opportunity from April 2-5, 2011, hosted by the Executive Chef, Rudi Liebenberg of the Mount Nelson Hotel, where he will teach the ins-and-outs of cooking in the bush. Rudi has many years experience teaching aspiring chefs how to cook in the bush, and will prepare authentic dishes for your clients delectation using only ash, sand, fire, a bush oven, a potjie, leaves and wood.  Also included in this special package are game-viewing activities and a visit to the local Khwai Village where guests will have the opportunity to chat with the villagers, see how they prepare their food and learn more about their favorite dishes. For further information or bookings, please contact Connie Neubold at connie.neubold@orient-express.com or visit www.orient-express-safaris.com

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We appreciate all you do to promote and sell travel to Botswana. We hope you found this issue informative and a pleasure to read. As always, your comments and suggestions on ways we can work collaboratively to promote this breathtaking and inspiring destination are welcomed. We are only an email or phone call away: info@botswanatourism.us, 1-888-675-7660

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